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functional
Organic Traditions raises $10.5m to support US expansion
Organic Traditions raises $10.5m to support US expansion

Canadian superfood brand Organic Traditions has secured $10.5 million (CAD 15 million) in Series A funding to accelerate its expansion across North America.

Funding
Plenish expands shots range with fibre and turmeric variants
Plenish expands shots range with fibre and turmeric variants

UK-based brand Plenish has added two new products to its functional shots portfolio, targeting digestive health and nutrient intake.

New Product
Doritos enters protein snack category with 10g chips
Doritos enters protein snack category with 10g chips

PepsiCo-owned Doritos is entering the high-growth protein snack segment with the launch of Doritos Protein.

New Product
Arden’s Garden launches Sea Moss Energy wellness shot, expanding functional beverage portfolio
Arden’s Garden launches Sea Moss Energy wellness shot, expanding functional beverage portfolio

Arden’s Garden, a premium cold-pressed juice and wellness company based in Atlanta, has launched Sea Moss Energy, a new functional wellness shot designed to deliver sustained energy and gut-friendly nutrition.

New Product
Nolo launches UK-first functional decaf cold brew with prebiotic benefits
Nolo launches UK-first functional decaf cold brew with prebiotic benefits

Ready-to-drink brand Nolo has launched what it claims is the UK’s first decaf cold brew oat latte, combining speciality-grade taste with functional prebiotic benefits.

New Product
Trip valued at $300m following latest $40m investment round
Trip valued at $300m following latest $40m investment round

Functional beverage brand Trip has reached a $300 million valuation after securing $40 million in new funding from a roster of celebrity investors and growth-stage capital partners.

Funding
Lifeway Foods partners with Joe & The Juice for probiotic smoothie launch
Lifeway Foods partners with Joe & The Juice for probiotic smoothie launch

Lifeway Foods has announced its first collaboration with Joe & The Juice, introducing a new limited-edition probiotic smoothie available across the US.

Foodservice
Dirtea and Knoops collaborate on functional hot chocolate
Dirtea and Knoops collaborate on functional hot chocolate

Functional mushroom brand Dirtea has partnered with chocolate drinks company Knoops to launch a limited-edition product combining Knoops’ 70% chocolate with Dirtea’s Lion’s Mane mushroom extract.

New Product
Arden’s Garden launches functional mushroom beverage for focus and mental clarity
Arden’s Garden launches functional mushroom beverage for focus and mental clarity

US-based cold-pressed juice and wellness beverage company, Arden’s Garden, has launched its latest functional beverage, Focus+, marking its entry into the functional mushrooms market.

New Product
Bulletproof debuts functional coffee blend Enlightener as part of rebrand
Bulletproof debuts functional coffee blend Enlightener as part of rebrand

Bulletproof has launched a new functional coffee blend, Enlightener, as part of its wider June rebrand aimed at supporting mind-body performance.

New Product
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