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Blue Bottle Coffee has launched the NOLA Craft Instant Coffee Blend, providing a convenient way for consumers to enjoy their New Orleans-Style Iced Coffee, also known as NOLA.
The NOLA Craft Instant Coffee Blend offers the signature taste of Blue Bottle’s New Orleans-Style Iced Coffee, which combines coffee and chicory flavours. The coffee is transformed into aromatic granules that dissolve instantly, which according to the company, delivers "the classic NOLA taste with ease".
Benjamin Brewer, senior director of global innovation and coffee quality at Blue Bottle, said: "In celebration of longtime guest favourite, NOLA, we're proud to introduce NOLA Craft Instant Coffee Blend as a way for more people to enjoy this coveted drink".
"After countless tastings, we perfected NOLA Instant, ensuring it encapsulates the signature flavour that fans of the drink have come to cherish. With this new addition, alongside our diverse range of NOLA creations and Summer of NOLA festivities, we invite everyone to indulge in the distinct taste of NOLA wherever they may be."
NOLA Craft Instant Coffee Blend is available in several options: a package of five pre-portioned single-serve sachets for $10, a three-pack set of 15 sachets for $26, and a one-box set with Blue Bottle's Subminimal NanoFoamer for $47. These can be purchased online, in Blue Bottle cafes or through Blue Bottle's TikTok Shop.
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