Mojo Energy Pouches, an innovative caffeine pouch aimed at shaking up traditional energy products, has unveiled its first limited-edition flavour, Cinnamon Churro, aiming to attract both new and existing customers during the autumn season.

The product is now available for purchase in a five-pack for $19.99 on Amazon and Mojo's website.

The brand was launched earlier this year by Volt+Co, aiming to offer a new solution for consumers seeking an energy boost while on the go.

The Cinnamon Churro flavour combines the indulgent tastes of cinnamon and brown sugar, encapsulated in Mojo's signature pouch format.

Each pouch delivers 50 mg of caffeine – approximately half the amount found in a standard cup of coffee – sourced from natural green tea leaves.

Notably, the product contains zero sugar and zero calories, appealing to health-conscious consumers looking for guilt-free energy solutions.

Each pouch incorporates B-vitamins, L-Theanine and adaptogens like Ginseng and Yerba Mate, catering to a growing market of health-conscious individuals seeking effective energy solutions without the drawbacks of traditional energy drinks.

Tiana Black, senior brand manager at Mojo, said: “Mojo Energy Pouches are all about giving consumers energy on their own terms, and that includes expanding our flavour innovation to suit a variety of palettes. Cinnamon Churro captures the flavour of fall while delivering the customisable, portable energy that makes Mojo unique."

This new flavour joins Mojo's established line-up, which includes Blue Raspberry, Tropical Punch, Mint and Peach Watermelon.

The limited-time release is designed to resonate with seasonal trends, offering a unique twist that could enhance consumer engagement during a period when flavour innovation is particularly sought after in the food and beverage industry.

While Mojo Energy Pouches are available across the US at various retailers in 29 states, the Cinnamon Churro flavour will be exclusively available online, creating a sense of urgency for consumers eager to try this seasonal offering.

Manufactured in the US with both domestic and imported ingredients, Mojo products are designed with convenience in mind.

Parent company Volt+Co positions itself as a leader in innovative caffeine solutions, leveraging over 160 years of consumer product experience.