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Stash Tea is entering the latte category with its new Tea Latte Concentrates, available in three flavours: Double Spice Chai, Earl's Delight and Apple Blossom.
Crafted with non-GMO ingredients, the concentrates cater to the growing trend of at-home tea consumption, allowing consumers to easily make café-style lattes at home by mixing equal parts concentrate with non-dairy or dairy milk, and enjoy hot or iced.
The Double Spice Chai blends bold flavours of chai spices with cinnamon, ginger and clove for a rich, creamy latte experience. Earl's Delight provides a twist on Earl Grey with almond-like notes and bergamot, delivering a bright, full-bodied taste. Meanwhile, Apple Blossom offers a caffeine-free, herbal option with apple, chamomile and honey.
Nami Yamamato, CEO of Yamamotoyama, Stash Tea's parent company, said: “At Stash Tea, we like to think of tea as a language – even if we don’t speak the same language, tea helps us express our happiness and feelings. In a similar vein, people of different generations and cultures have been drinking tea for centuries."
"As consumer preferences change and the demand for wellness-forward tea-based beverages increases, we’re seeing the industry connect back to its roots of drinking tea to improve one’s health. The launch of our Tea Latte Concentrates nods to these insights and the dedication we’ve held firmly for over 50 years. We’re thrilled to bring at-home baristas a high-quality Tea Latte Concentrate that emulates a specialty beverage found at their local coffee shop or teahouse, made with natural ingredients designed to elevate their mental and physical health – all from the comfort of home.”
The new range will be available at Fred Meyer and Shoprite stores, as well as through the brand's website and on Amazon.
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