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Traditional Medicinals has launched two new organic herbal teas – Rosy Mood and Stress Ease Calm – as part of its 50th anniversary celebrations.


The US-based botanical wellness company said the launches mark its entry into the mood support category and represent its first Fair for Life certified products.


Rosy Mood combines damiana, rose and butterfly pea flower, offering a colour-shifting brew that changes shade depending on water pH, while Stress Ease Calm blends ashwagandha, shatavari and honeybush to support relaxation and stress resilience. Both teas are positioned as plant-based options for emotional wellbeing.


The Fair for Life certification ensures standards in social responsibility, environmental sustainability and fair trade. Traditional Medicinals said the milestone builds on more than $20 million invested over the past decade in sourcing communities, with a target of sourcing 80% of herbs from fair-certified origins by 2030.


Traditional Medicinals' chief science officer, Taryn Forrelli, said: "...in honour of our 50th anniversary, we created teas designed to inspire wonder, spark joy and provide a sense of calm. Rosy Mood lifts the spirit with every cup, while Stress Ease Calm – powered by adaptogens and other high-quality herbs – offers a restorative moment to unwind and thrive through life's challenges."


"Crafted with Fair for Life certified ingredients, these blends support emotional well-being while honoring the deep roots of traditional herbal wisdom."


Traditional Medicinals products can be found online as well as in major grocery chains and natural food stores.

Traditional Medicinals expands portfolio with new Fair for Life certified herbal teas

Rafaela Sousa

19 September 2025

Traditional Medicinals expands portfolio with new Fair for Life certified herbal teas

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