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Nespresso USA has launched its first ready-to-drink (RTD) coffee, Master Origins Colombia, in celebration of National Coffee Day (29 September).
The new product is part of the Nespresso Bloom range, combining high-quality Colombian coffee with honey from the same plants. It is the brand’s first RTD coffee, part of a pilot programme expanding the Nespresso Bloom range launched last month.
The RTD coffee features Colombian coffee beans sweetened with Nespresso Coffee Blossom Honey, creating a bold flavour.
The honey used in the beverage is a result of Nespresso’s commitment to regenerative agriculture, harvested from Colombian farms that produce its coffee.
Alfonso Gonzalez Loeschen, CEO of Nespresso North America, said: “As on-the-go coffee demand continues to grow in the US, we saw the opportunity to reimagine how Nespresso can elevate coffee moments for today’s consumer. This RTD sits at the intersection of functionality and sustainability as a byproduct of our commitment to regenerative agriculture efforts to protect the future of coffee.”
The new RTD coffee will be available in aluminum cans at select Nespresso shops in packs of four and online in quantities of 12 starting next month.
#Nespresso #RTD #coffee
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