Refreshment focuses on the water dispenser/cooler, office coffee service and vending sectors, while also taking an in-depth look into products for vending from bottled water and drinks, to snacks and confectionery. It also focuses on hydration, health and wellness, new technologies and environmental and social responsibility issues.
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Touch-free water water dispensers improve hygiene by helping to prevent the spread of germs, especially in places where many people use the same machine. Here, Refreshment magazine editor Bryony Andrews spoke to some successful forerunners of touch-free service in high-traffic areas.
In a post-Covid world, consumers are more aware of the risk of transmitting germs and viruses through shared public amenities. Aware that this could lead potential users to avoid their services, a growing number of water dispenser manufacturers have responded by developing touch-free technology to maximise safety and hygiene for the users of their products.
High-traffic areas
Touch-free water dispensers are ideal for high-traffic locations, Cristina Oliver-Rodés of European water cooler manufacturer Canaletas, told Refreshment. She identified hospitals and medical facilities, offices and corporate environments and foodservice and hospitality establishments as locations in particular need of touch-free dispensing.
“Any location aiming to provide a safe and modern hydration solution for users would benefit from upgrading to touch-free technology,” said Oliver-Rodés. “Touch-free water dispensers improve hygiene by avoiding contact with buttons, which helps prevent the spread of germs, especially in places where many people use the same machine.”
Sally Laurie , marketing manager at drinking water systems maker Borg & Overström, added schools, universities, hotels and gyms to the list of potential locations.
"In these spaces, minimising surface contact helps control the spread of germs, creating a safer environment for students, employees and visitors," she explained. "By eliminating the need for physical touch, touch-free dispensers significantly reduce the risk of cross-contamination, making them a smart and hygenic solution for any busy public or workplace setting."
Laurie added that for operators, these dispensers support compliance with Infection Prevention and Control (IPC) protocols, aligning with the World Health Organization’s findings that effective IPC can reduce healthcare infections by up to 70%.
Water filtration specialist Culligan Quench is seeing strong trends for touchless dispensing in workplaces where there is high-traffic usage of the water cooler or ice machine in a short amount of time, Jeff Price, VP product marketing, told Refreshment. He highlighted waiting rooms, including healthcare locations; transient retail and hotel lobbies; workplaces and cafeterias with shift workers and shared office spaces as locations that would benefit from a touch-free water dispenser, rather than a traditional water cooler.

Hygiene-sensitive locations such as hospitals and medical facilities, meanwhile, can benefit from touch-free water dispensers to help maintain infection control and reduce the risk of virus and bacteria transmission.
“Touch-free water dispensers…are especially well-suited for healthcare settings, such as hospitals and care homes, where preventing cross-contamination is critical to safeguarding patients and staff,” said Borg & Overström’s Laurie.
Furthermore, touch-free dispensers can be especially beneficial for individuals with limited mobility, Emma Redford, marketing director at water filtration specialist H2O Direct, pointed out. “They can allow users to obtain water safely without contacting surfaces that may be contaminated,” she noted.
Choosing the right interface
From manual foot pedals to infrared technology and laser sensors, there are many different touch-free dispensing options to choose from. However not all touch-free technology is created equal, and different formats may be better suited to certain locations and users.
“Methods like voice commands, gestures or distance sensors can be used to operate touch-free dispensers, giving the user a more intuitive experience and minimising the spread of germs,” said H2O Direct’s Redford.
Historically, manual, foot-pedal-powered dispensers have been the most commonly used touch-free systems. In recent years, however, manufacturers have started to develop more sophisticated technology to improve the user experience.
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