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Mars has introduced its latest product, Skittles Gummies Fuego, which combines traditional gummy candy with a spicy twist.
This new offering features a blend of five Skittles flavours – Mango, Watermelon, Strawberry, Raspberry and Lemon – coated with a chilli layer to create a 'swicy' (sweet and spicy) experience for consumers.
The gummies are now available for purchase on TikTok Shop while supplies last, with a US nationwide rollout planned for January 2026. A limited release at select retailers is also expected this fall.
The introduction of Skittles Fuego Gummies reflects a growing trend in the industry towards bold flavour combinations.
As consumer preferences shift toward more adventurous snacks, brands are increasingly exploring hybrid flavours that blend sweetness with spiciness.
Ro Cheng, vice president of marketing for Mars Wrigley North America, said: "With Skittles Gummies Fuego, we're adding some spice to a sweet, original fan favourite, bringing a bold flavour experience that we know 'swicy' fans will enjoy".
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