Refreshment focuses on the water dispenser/cooler, office coffee service and vending sectors, while also taking an in-depth look into products for vending from bottled water and drinks, to snacks and confectionery. It also focuses on hydration, health and wellness, new technologies and environmental and social responsibility issues.
.png)
Research
Coffee & tea
%20(1).jpg)
PerfectTed has expanded its ready-to-drink matcha latte range with the launch of a new Protein White Chocolate Matcha Latte, combining matcha with 18g of protein in a canned format.
The drink has been developed to meet growing consumer interest in protein-enriched beverages and matcha-based products. The white chocolate-flavoured matcha latte contains 40mg of caffeine per can, is sweetened with agave and is gluten-free.
PerfectTed said the launch brings a café-style matcha latte format into the ready-to-drink category, targeting consumers seeking both functional energy and protein in a convenient format.
Marisa Poster, co-founder of PerfectTed, commented: “This new Protein White Chocolate Matcha Latte is the kind of product our community has been asking for: café-quality matcha in a can, with an incredible 18g of protein, which is seriously impressive for the size of the can, to help power your day. ”
Founded in 2021 by Marisa Poster, Teddie Levenfiche and Levi Levenfiche, PerfectTed specialises in matcha-based drinks and products. The company said it now has more than 35,000 store listings across over 50 countries.
The new product is available in Tesco and WHSmith stores, with a wider launch planned in Holland & Barrett stores next month.
Related posts
Starbucks to incur $400m restructuring hit as it cuts corporate roles and closes offices
Starbucks is set to incur approximately $400 million in restructuring charges as part of its ongoing ‘Back to Starbucks’ turnaround strategy, with the company also confirming a new round of corporate layoffs and office closures in the US.
