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Subway has signed a new master franchise agreement with N Sky Build, marking the brand’s entry into Azerbaijan as it continues to expand across the EMEA region.


Under the agreement, N Sky Build has secured exclusive rights to develop and operate all Subway restaurants in Azerbaijan. The partnership forms part of Subway’s wider regional expansion strategy, following the signing of more than ten master franchise agreements across EMEA since 2021, representing over 4,000 future restaurant commitments.


N Sky Build brings more than 20 years of experience operating international brands across hospitality, retail and foodservice, positioning the company to lead Subway’s rollout in the market.


As part of the deal, N Sky Build will implement Subway’s latest restaurant design and develop the brand’s digital offering in the market, with a focus on operational efficiency and customer experience.


Tracy Gehlan, president of Europe, the Middle East and Africa at Subway, said: “Azerbaijan presents an exciting growth opportunity for Subway, and N Sky Build is the perfect partner to help us realise this ambition. Their deep market knowledge and proven operational excellence will enable us to expand strategically in the country and deliver an exceptional experience to guests.”


Nuri Garagoz, chairman at N Sky Build, added: “This partnership with Subway opens an exciting chapter for our business. The agreement is a marker of our belief in Subway’s appeal in Azerbaijan and we're proud to be bringing the Subway experience to guests across the country.”


The move reinforces Subway’s ongoing international growth ambitions and its focus on working with local master franchise partners to scale the brand in new and existing markets.

Subway expands EMEA footprint with Azerbaijan entry

Rafaela Sousa

20 January 2026

Subway expands EMEA footprint with Azerbaijan entry

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