US President Donald Trump has announced that a range of food and beverage products will no longer be subject to the sweeping tariffs he announced earlier this year.

First announced earlier this year, the tariffs saw a baseline 10% levy imposed on goods imported into the US from all other countries, with some subject to an additional tax. According to Trump, this intended to address the US’ trade deficits and the ‘absence of reciprocity’ within its relationships with trading partners.

However, in a move the President claims will ‘strengthen the US economy and national security,’ the White House announced on 14 November that the scope of the tariffs would be modified.

An Executive Order was signed to exempt certain agricultural products from the tariffs, including a range of food and beverage items not grown in the US.

The statement from the White House said that limited current domestic capacity to produce these products in the US has determined it ‘necessary and appropriate’ to modify the tariffs. The modifications took effect retroactively from 13 November 2025.

Now exempt products include coffee and tea, tropical fruits and fruit juices, cocoa, spices including vanilla beans, various nuts and grains, and beef products.

The National Coffee Association (NCA) applauded the news, with the company’s president and CEO, Bill Murray, stating that the action to remove reciprocal tariffs on most coffee imports will “ease cost-of-living pressures for the two-thirds of American adults who rely on coffee each day, as well as secure coffee supplies for the US companies who turn every $1 in coffee imports into $43 of US economic value”.

Murray also praised new trade deals secured with Switzerland, Argentina, Ecuador, El Salvador and Guatemala, which will deliver further benefits for the coffee supply chain. “NCA urges all trading partners to advance similarly successful negotiations with the United States,” he added.

Commenting on the exemption of cocoa from the broad tariff measures, chocolate giant Hershey released a statement welcoming the decision from the Trump administration.

“For more than 130 years, we’ve been committed to keeping chocolate affordable and accessible for every family. Cocoa is not grown in the United States and is essential to our US-based manufacturing operations, supporting more than 10,000 American jobs and fuelling economic growth across the country,” the statement reads. “This exemption strengthens our domestic supply chain and enables us to continue investing in American manufacturing.”

The roll back on tariffs comes as the Trump administration has faced scrutiny over rising food and beverage prices in the US – though the President has denied claims that his tariff policies have contributed to the higher costs.