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Bazzara
365 Retailers | May 2025
H2O Direct Jan25
Soft drinks
UNESDA appoints PepsiCo executive Natalia Filipposyants as president
UNESDA appoints PepsiCo executive Natalia Filipposyants as president

UNESDA has appointed Natalia Filipposyants, senior vice president and general manager for Europe at PepsiCo International Beverages, as president of the European soft drinks trade association.

Appointments
Beyond thirst: Key takeaways from the UK Soft Drinks Conference 2026
Beyond thirst: Key takeaways from the UK Soft Drinks Conference 2026

The 26th annual UK Soft Drinks Conference took place on 12 May 2026 in London. From circular economy efforts to premium functional beverage opportunities, we delve into the highlights.

Exclusives
UK Soft Drinks Awards 2026: Winners announced
UK Soft Drinks Awards 2026: Winners announced

FoodBev Media is proud to announce the winners of the UK Soft Drinks Awards 2026, celebrating the brands innovating UK soft drinks sector. This year’s awards present a shift in the market, defined by an intersection of flavour and holistic wellness as the industry redefines the role of the soft drink in the modern consumer’s life. The 2026 cohort reflects an evolution of sector categories, most notably the surge in functional and wellness-led drinks. Established household brands have...

Awards
Monster Beverage tops $2bn in quarterly sales for first time
Monster Beverage tops $2bn in quarterly sales for first time

Monster Beverage posted record first-quarter net sales of $2.35 billion in 2026, marking a 26.9% increase from $1.85 billion a year earlier.

Beverage
Celsius launches football-inspired Electric Vibe flavour
Celsius launches football-inspired Electric Vibe flavour

Celsius has unveiled Electric Vibe, a limited-edition Sparkling Tropical Freeze flavour.

New Product
Candy Can launches nostalgia-driven bubble gum beverage
Candy Can launches nostalgia-driven bubble gum beverage

Candy Can is expanding its novelty-led portfolio through a new licensing partnership with Perfetti Van Melle, bringing the Bubblicious brand into the ready-to-drink space for the first time.

New Product
Red Bull reveals Citrus Zest flavour as next Summer Edition
Red Bull reveals Citrus Zest flavour as next Summer Edition

Red Bull UK has announced its latest seasonal flavour innovation: Summer Edition Citrus Zest, available in retail now.

New Product
PepsiCo expands Gatorade beyond sport with hydration overhaul
PepsiCo expands Gatorade beyond sport with hydration overhaul

PepsiCo has unveiled a new phase for its Gatorade brand, expanding its focus beyond traditional sports use as it looks to position hydration as part of everyday life.

Business
Holy introduces adjustable flavour bottle for personalised soft drinks
Holy introduces adjustable flavour bottle for personalised soft drinks

Berlin-based soft drinks brand Holy has launched an adjustable flavour system, introducing a new 'Syrup Bottle' designed to let consumers control drink intensity at the point of consumption.

Beverage
McDonald’s eyes energy drinks and flavoured sodas in US beverage push – WSJ reports
McDonald’s eyes energy drinks and flavoured sodas in US beverage push – WSJ reports

McDonald's is preparing to expand into energy drinks and specialtiy sodas as part of a broader overhaul of its cold beverage offering in the US, according to a report by the The Wall Street Journal.

Foodservice
Carlsberg Britvic expands J2O range with sparkling line
Carlsberg Britvic expands J2O range with sparkling line

J2O is extending its portfolio with the launch of a new sparkling range, available in Apple & Raspberry and Apple & Mango flavours.

New Product
Coca-Cola system to invest $1bn in South Africa by 2030
Coca-Cola system to invest $1bn in South Africa by 2030

The Coca-Cola system in South Africa plans to invest ZAR 17.6 billion (approx. $1 billion) in the country by 2030.

Beverage
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